A Spiritual Calling: How Prinjal Was Born

Behind every journey lies a profound moment of inspiration. For Mr. Priyank Dharani, that moment came during a visit to the Adiyogi in Coimbatore, Tamil Nadu. It was here, in the presence of timeless wisdom and serene spirituality, that the idea of Prinjal was born.

Prinjal: A Fusion of Love and Abundance

The name Prinjal comes from an amalgamation of “Priyank” and “Kinjal”. “Priyank” meaning a loved one, symbolizes the cherished relationships that form the core of our lives while "Kinjal” means a bank of rivers- representing an endless source of abundance and flow. The name “Prinjal” embodies the essence of who we are and what we stand for.

A Grand Vision Reimagined

Prinjal is the culmination of many stories, and it all began with one man's dream. We operate under the Gurukrupa Group, a conglomerate founded in 1992 by Mr. Sanjay Dharani, the father of our founder, Mr. Priyank Dharani.

Mr. Sanjay was not just a businessman; he was a man on a mission, a mission to forge a mighty empire.

Today, Gurukrupa Group stands as a testament to Mr. Sanjay Dharani's entrepreneurial spirit. The group has ventured into diverse sectors such as textiles, real estate, and, of course, jewellery .

Mr. Priyank Dharani is guided by his father's legacy and is working tirelessly towards elevating his father's name to even greater heights. He is dedicated to building Prinjal into the most prominent and trusted name in the realm of jewellery.

Our Vision

We believe that jewelry is more than an accessory; it is a reflection of your innermost beliefs and a representation of your unique style. At Prinjal, our vision is to create exquisite and spiritually inspired jewelry for people from all walks of life.

Our proudest launch is the Rudraksh Mala and the silver-crafted bracelet. These pieces are not mere ornaments; they are a testament to devotion and a tribute to the Divine. With them, we aspire to empower Shiva devotees to showcase their faith with both grace and panache, bridging the gap between the spiritual and contemporary.


At the core of our mission is the dream to shatter the myth that the most exquisite jewelry is to be reserved for special occasions. We believe every day is special, and your style must reflect that. So why wait for a grand event to flaunt our stunning pieces that are not just spiritual but also stylish?

10 Days
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PAN India